Alice, TEXAS - MULTIVIEW: Alice is a city in, and the county seat of, Jim Wells County, Texas, United States, in the South Texas region of the state. The population was 19,104 at the 2010 census. Alice was established in 1888. First it was called "Bandana", then "Kleberg", and finally "Alice" after Alice Gertrudis King Kleberg, the daughter of Richard King, who established the King Ranch. Alice was known for its large cattle industry until the discovery of petroleum beneath and around the town in the 1940s, which caused a slight population boom. This Photochromatic postcard is in good condition. Dexter Press, West Nyack, N.Y. No. 11500-B. Pub. by Don R. Bartels. McCallan, Texas.